Case Studies
Real results from real businesses. Here’s what happens when you fix the systems that are holding you back.
Full booking lifecycle automated
Shared inbox gone. Team runs it day-to-day without support.
Wedding & Events Entertainment
North Wales
The Function Hub: From shared inbox to automated booking system
PROBLEM
All enquiries landed in a shared Gmail inbox with no pipeline, no ownership, and no follow-up logic. Availability checks with artists were handled manually across email threads. Quotes, invoices, contracts, and pre-event coordination all lived in email. Response times were slow and bookings were being lost.
WHAT WE DID
Built a complete booking operation in GoHighLevel — automated enquiry capture and qualification, a CRM pipeline with stage-based follow-up, availability logic built in Make.com, automated quote and contract generation, and a standardised 8-week pre-event coordination process.
RESULT
The full booking journey from first contact to event day now runs without a shared inbox. Near handover — the non-technical team can operate the system day-to-day without support.
Complete redesign brief delivered and signed off
5 visitor journeys rebuilt. SEO architecture built for 3 target terms.
Indoor Climbing Centre
Anglesey, North Wales
Indy Climbing Wall: A website that works for every type of climber
PROBLEM
Years of ad-hoc edits had left the site without clear user journeys. New visitors, regulars, adults, kids, and groups all landed on the same pages with no differentiation. The site was ranking 4th in local search for its most important terms.
WHAT WE DID
Full site audit, UX redesign scoped by visitor type, Figma homepage designed and signed off, complete page structure and copy brief produced, and handover managed to a WordPress developer. SEO strategy built around target keywords: indoor climbing North Wales, kids climbing Anglesey, bouldering Bangor.
RESULT
Redesign brief approved and site structure ready for build. Clear user journeys, improved booking flow, and SEO-ready page architecture across all key sections.
Fee entry: from 3 separate inputs to 1
Workflow mapped across all practice areas. Improvements now underway.
Multi-practice Legal Firm
North Wales
Fixing the workflow before changing the tools
PROBLEM
Reception took notes by hand and retyped them into email. Fee estimates were entered in three separate places with no pull-through. Meeting notes moved from paper to the case management system manually. Information was split across email, Teams, SharePoint, and the case management system — with no single point of truth.
WHAT WE DID
Mapped existing workflows across all practice areas. Identified key friction points and double-handling. Scoped a phased digital operations programme starting with the Private Client team — using their existing tools (Actionstep, Microsoft 365, Copilot) more effectively before introducing anything new.
RESULT
Initial workflow audit complete. Working sessions now underway with key team members to embed targeted improvements. In progress.
5 tools replaced with 1
21 users live from day one. Full workflow from enquiry to invoice.
Loft Conversion Company
North West — 21 Staff
One system instead of five
PROBLEM
Jobs were managed across five separate tools — Google Calendar, YourTradebase, WhatsApp, Xero, and email — with no single source of truth. Every stage of a job required a manual handoff between systems.
WHAT WE DID
Scoped and implemented Commusoft as a single job management system, replacing the full tool stack. Set up user roles for surveyors, fitters, depot managers, and office staff. Imported parts lists, configured proposal templates, and mapped the full job workflow from enquiry to invoice.
RESULT
Commusoft live with all 21 users. Single workflow from enquiry to invoice, replacing five separate tools.
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